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ABOUT DERBY & POWER
Designed by Emily Winter
The Derby & Power name comes from Derby Day (my favourite day of fashion at the Melbourne Cup Carnival), and Might & Power (a famous racehorse when I was growing up)
Millinery designs featured in Vogue, and on Channels 7 & 10 race day coverage
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Emily here – Derby & Power is a curated collection of my own unique designs. Lovely to meet you!
I take inspiration from the things I love most in life, and I create pieces to complement them. I love getting dressed up every now and then, cooking and sharing food, creating warm and beautiful spaces within my home, and spending time in the fresh air.
I also love everything about running a small business, and I actually manage all aspects of D&P myself – from website maintenance, to packing your orders, to balancing the books (I have a creative flare, but I also love a good spreadsheet!).
When I’m not working, I love to throw a dinner party or host a long lunch. I’m lucky enough to live near some beautiful parks and gardens, so I try to start my days with a walk (and a coffee!). I’m an early riser, I always Google menus in advance, and I am proudly a cat person ;)
I hope you enjoy wandering through my collections, and thank you for supporting small batch and small business! Em x
THE GOLDEN RULES
When designing, there are some key D&P values and criteria that I keep in mind:
I want each of my customers to feel that they have had a bespoke, one of a kind experience.
I want to create special pieces at attainable price points.
I seek to tap into the balance between trends and uniqueness.
I design with comfort and functionality in mind.
HOW IT STARTED
Derby & Power began life as a millinery label. I loved that headpieces were the ultimate finishing touch to an outfit, and that they had the ability to make the wearer feel truly special.
My aim was to fill the gap between cheap, mass-produced headwear, and unattainably expensive high-end millinery.
It makes me so happy to see all of your finished outfits come together, whether they’re for a race day, a wedding, or even a festival, and I’m so thrilled to have been able to provide so many people with handmade pieces over the years. I'm up to 2500+ (and counting!)
HOW IT'S GOING
As the millinery side of the business really found its feet, I wanted to begin tapping into further significant passions in my life. I have always loved making my living space feel homely, so homewares and home décor emerged as a clear next move.
Having previously developed my own fabrics to use within the millinery range, home textiles was a natural first step for a homewares collection. I am THRILLED to be releasing linen napkin sets and cotton teat towels, in my own art print designs, this June!